Adding a dynamic attribute such as a recipient name to a Studio message with Merge Tags

Step-by-Step Guide

In Studio you can add dynamic attributes such as a recipients name to a message using Merge Tags in Studio. Here is how:

Go to a text area in you Studio message where you want to add e.g. a recipient name
Once the curser is placed where you want the information select "Merge Tags" in the menu which has popped up for the text area
Once you have clicked on "Merge Tags" you will find a set of attributes that you can add to your message here such a recipient first name, full name or even an unsubscribe link

Updated on: 02/05/2023